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Saturday, August 19, 2017

Story of Saloni Malhotra (Desi Crew)


Saloni Malhotra (Founder - DesiCrew)

Saloni Malhotra is polite, petite and soft-spoken. In fact, she looks like she might still be in college.

"It is a problem sometimes," she admits. "People in this industry are expected to have some white hair - it gives confidence to the client ! She sometimes laugh off.

Saloni Malhotra is the founder and CEO of DesiCrew, an IT enabled services company, that provide back office and support services in rural part of Tamil Nadu and Karnataka.

After doing engineering from Pune Universtity and working with interactive media startup Web Chutney, based out of Delhi, she came in contact with Prof. Jhunjhunwala of TeNet group, IIT Madras and came up with idea of Desi Crew.


Desi Crew started with an objective to setup rural BPO's in Tier 2 cities towns and villages, which will generate employment opportunities to backward unemployed youth in these towns and villages.

Initially, Desi Crew struggled with intial hiccups of starting a social enterprise, but today stands tall and successful giving employment to 400 plus youth in these villages of Karnataka and Tamil Nadu.

For more on Desi Crew, visit google and youtube.

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